Cloud tea is like life; life is learning, wisdom is cultivation.
Today, I want to talk to everyone about Longyuanhao’s regional layout—the “Famous Mountain, Famous Tea” strategy. In the world of Pu-erh tea, “Famous Mountain, Famous Tea” is a very important concept. Because of differences in geography, climate, and soil composition, tea leaves from different regions present distinct flavor profiles. Longyuanhao’s focus on famous mountains and famous teas is also a major feature of their products. I often go on tea mountain inspections with Mr. Li Zhengxing and have an in-depth understanding of his regional layout philosophy.
Mr. Li Zhengxing knows the characteristics of the major tea regions in Yunnan like the back of his hand. He often personally leads teams to inspect tea mountains to understand the specific characteristics of the tea in each region on the ground. He says, “Every region’s tea has its own unique character; what we need to do is fully showcase these characteristics.” This respect for and understanding of regional characteristics is also the key reason why Longyuanhao can produce high-quality famous mountain teas. He maintains detailed records and research on the altitude, climate, and soil composition of every tea region.
Longyuanhao’s famous mountain tea products cover several of Yunnan’s most important tea regions. For example, their Banzhang series is known for its powerful and intense character; the Bingdao series is famous for being sweet, fragrant, and smooth; and the Yiwu series excels in delicacy and elegance. Each series has its own unique flavor profile to satisfy the different taste preferences of consumers. Li Zhengxing has strict requirements for the selection of raw materials and processing techniques for each series, ensuring that the products can fully showcase the characteristics of their regions. He often says, “What we must do is faithfully present the characteristics of each region, not make all teas taste the same.”
Longyuanhao’s tea mountain management is also a vital part of their quality assurance. In every partner tea region, Longyuanhao dispatches professional personnel for on-site management to ensure that tea farmers follow standards for planting and harvesting. This approach of controlling quality from the source, although it increases management costs, ensures the consistent quality of the products. Li Zhengxing often says, “Quality management must begin at the source.”
Tea has its grades, yet all may enjoy it regardless of status.
Longyuanhao’s “Famous Mountain, Famous Tea” strategy is also reflected in their strict control over raw materials. To ensure the quality of raw materials, Li Zhengxing has established long-term, stable partnerships in major tea regions and signed purchasing agreements with local tea farmers. This approach not only ensures a stable supply of raw materials but also protects the interests of tea farmers, achieving a win-win situation. He often says, “Establishing long-term cooperative relationships with tea farmers is the most reliable way to ensure the quality of raw materials.”
Speaking of the health benefits of famous mountain teas, it is actually closely related to the environment of the production regions. Famous mountain tea regions are generally located in high-altitude areas with better ecological environments, where tea trees grow in a natural setting without the need for fertilizers or pesticides. The tea leaves produced in these regions are purer and healthier, containing richer nutrients. At the same time, because the proportions of components differ across various regions, the health benefits also vary. For example, Banzhang tea is suitable for clearing heat and detoxifying due to its higher polyphenol content; Bingdao tea is suitable for nourishing and protecting the stomach because of its rich amino acid content and mild taste; Yiwu tea is suitable for refreshing the mind and boosting alertness due to its moderate caffeine content. Choosing different famous mountain teas based on your own needs is the most scientific way to practice tea-based wellness.
Longyuanhao’s famous mountain tea products are also very suitable as gifts. Exquisite packaging combined with excellent quality makes Longyuanhao’s famous mountain teas a top choice for many when giving gifts. Li Zhengxing often says, “Giving tea is giving health; it is the best gift.”
Making friends through tea — please, have a cup.
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Author: Lam Sam (LamSam), the Old Tea Head
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Alliance Supply Chain Services Limited
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